Commercial Awareness

This course equips learners to identify the complexities of the business world, focusing on essential skills and knowledge for strategic decision-making and planning.

Marta SottoMayor
Published: Jul 2024
Core
Business
1 hour 10 minutes
In partnership with:Coursera
Commercial Awareness

Course Overview

This course equips learners to identify the complexities of the business world, focusing on essential skills and knowledge for strategic decision-making and planning. Throughout this course, learners will explore the fundamentals of business acumen, including financial literacy, market trend analysis, and navigating competitive landscapes, equipping themselves to analyze market trends, engage in competitive analysis, and apply strategic thinking in real-world scenarios.  By the end of this course, learners will have a solid grasp of market dynamics and be able to apply this knowledge in real-world situations. 

Skills You Will Gain

Business Acumen
Business Environment
Business Insights and Principles
Financial Literacy
Market Trend Analysis
Strategic Thinking

Course Includes

1K
STUDENTS*
98%
RECOMMEND*

This course includes:

  • 70 minutes of on-demand video  
  • Certificate of completion  
  • Direct access/chat with the instructor 
  • 100% self-paced online 

Learning Outcomes (At the end of this program, you will be able to...)

  • Evaluate business acumen components, focusing on decision-making, financial literacy, and market insights.
  • Synthesize market trends to understand competitive landscapes.
  • Formulate strategies to navigate business challenges.
  • Critique business strategies with an eye toward economic and industry trends.

Prerequisites

  • Basic understanding of business concepts
  • Interest in market dynamics, sales tactics and business strategy
  • Willingness to learn and apply new concepts

Who Should Attend

Business Analysts, Sales Coordinators, Marketing Professionals, Entrepreneurs, Business Students, Aspiring Business Leaders

Curriculum

Explore the comprehensive, hands-on curriculum designed to build your expertise step by step.

Meet Your Expert Instructors

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*Where courses have been offered multiple times, the “# Students” includes all students who have enrolled. The “%Recommended” shown is also based on this data.