starweaver-logo
LOG INGET STARTED
LOG INGET STARTED
  • Browse
  • Doing

  • On Air
  • Channels
  • Career Paths
  • LEARNING

  • Courses
  • Certifications
  • Journeys
  • Test Prep
  • CONNECTING

  • How It Works
  • Community
  • Techbytes
  • Podcasts
  • Leaderboards
  • SUPPORT

  • Support & FAQs
  • Starweaver for Business
  • Starweaver for Campus
  • Teach with Starweaver
footer-brand-logo
  • COMPANY
  • About Us
  • Support and Knowledge Base
  • Policies & Terms
  • Contact
  • CONTENT
  • Courses
  • Certifications
  • Journeys
  • Test Prep
  • Meet the Gurus
  • Techbytes
  • FOR ORGANIZATIONS
  • Starweaver for Business
  • Starweaver for Campus
  • Catalogue
  • Pricing
  • Private Classes
  • PARTNER WITH US
  • Instructors & Teachers
  • Books, Writing & Publishing
  • FOLLOW US
    • facebook
    • twitter
    • linkedin
    • pinterest
    • instagram
    • youtube
Our trademarks include Starweaver®, Make genius happen™, Education you can bank on®, People are your most important assets!®, Body of Knowledge™, StarLabs™, LiveLabs™, Journeys™
© Starweaver Group, Inc. All Rights Reserved.
  1. Courses
  2. >
  3. Unlock B2B and B2C Sales with Data: Data Storytelling Mastery Course (Chinese)

Unlock B2B and B2C Sales with Data: Data Storytelling Mastery Course (Chinese)

学习如何通过数据分析、可视化和讲故事技巧,将数据转化为有说服力的销售故事,推动 B2B 与 B2C 销售中的业务增长。

João Freitas
João Freitas
Data Science | core | 4 hours |   Published: Jul 2025

    Discussions

Overview

1KSTUDENTS*
98.5RECOMMEND*
  • 4 小时按需视频课程
  • 结课证书
  • 可直接联系/聊天的授课导师
  • 100% 自主节奏线上学习

研究表明,大脑处理的信息中有 90% 是视觉内容。许多专业人士在有效传达数据洞察方面面临挑战。尽管报告和仪表盘中充满了有价值的信息,但如果缺乏清晰的叙述结构,决策者往往难以掌握全貌。掌握数据讲故事的能力,可以将冰冷的数字转化为引人入胜的叙述,吸引决策者并推动销售增长。无论你从事 B2B 还是 B2C 销售、市场营销、业务拓展或管理工作,掌握数据叙述艺术都将成为你职场发展的重要转折点。

本课程将帮助你掌握将复杂数据转化为有说服力的叙述技巧,真正推动业务影响。它将弥合数据分析与讲故事之间的鸿沟,助你打造引人入胜、富有洞察力并驱动行动的演示内容,打动客户、高管及团队成员。

Skills You Will Gain

Sales Data Analysis
B2B Sales Strategy
B2C Sales Insights
Sales Performance Management
Sales Performance Optimization

Learning Outcomes (At the end of this program you will be able to)

  • 分析销售与客户数据,识别趋势、模式与增长机会。
  • 设计引人入胜的数据可视化内容,清晰传达复杂洞察并提升理解力。
  • 构建讲故事框架,打造有说服力的叙述,影响销售决策与战略制定。
  • 运用数据驱动的洞察,在 B2B 与 B2C 场景中优化销售绩效并改善客户关系。

Prerequisites

本课程无需特定工具,但熟悉如 HubSpot 或 Salesforce 等客户关系管理(CRM)系统将带来额外优势。这些平台可帮助追踪客户互动与销售数据,使你能更有效地将数据驱动的讲故事理念应用于真实销售场景。掌握如何从 CRM 中提取与解读数据,将提升你构建有影响力的销售叙述与战略的能力。

Who Should Attend

本课程面向多元化学习群体,包括销售专业人士与业务拓展主管、企业家与公司所有者、市场营销与增长岗位从业者,以及业务发展方向的学生或任何希望提升销售技能的人士。

Curriculum

Instructors

Frequently Asked Questions

How much do the courses at Starweaver cost?

We offer flexible payment options to make learning accessible for everyone. With our Pay-As-You-Go plan, you can pay for each course individually. Alternatively, our Subscription-Based plan provides you with unlimited access to all courses for a monthly or yearly fee.

Do you offer any certifications upon completion of a course at Starweaver?

Yes, we do offer a certification upon completion of our course to showcase your newly acquired skills and expertise.

Does Starweaver offer any free courses or trials?

No, we don't offer any free courses, but we do offer 5-day trial only on our subscriptions-based plans.

Are Starweaver's courses designed for beginners or advanced students?

Our course is designed with three levels to cater to your learning needs - Core, Intermediate, and Advanced. You can choose the level that best suits your knowledge and skillset to enhance your learning experience.

What payment options are available for Starweaver courses?

We accept various payment methods such as major credit cards, PayPal, wire transfer, and company purchase orders. For more information related to payments contact customer support.

Do you offer refunds?

Yes, we do offer a 100% refund guarantee for our courses within a specified time frame. If you are not satisfied with the course, contact our customer support team to request a refund with your order details. Some restrictions may apply.

*Where courses have been offered multiple times, the “# Students” includes all students who have enrolled. The “%Recommended” shown is also based on this data.
João Freitas

João Freitas

João is a passionate professional specializing in strategy, entrepreneurship, marketing, and business development, backed by a strong academic foundation. He holds a Bachelor's degree in Economics and a Master's degree in Management, with a specialization in Strategy and Entrepreneurship. His expertise spans partnerships, business growth, and strategic development.

Currently, João serves as the Director of Partnerships & Growth at a leading hospitality software provider and as an Entrepreneur in Residence at Startup Braga, where he mentors entrepreneurs and contributes to the startup ecosystem. His previous roles at startups such as HiJiffy and Breadfast have sharpened his leadership, project management, and marketing strategy skills.

Beyond his professional career, João is deeply engaged in social impact initiatives. He co-founded U.DREAM Braga and serves as the Director of External Relations at YME. As an experienced trainer in Digital Marketing, Sales, and Entrepreneurship, he has collaborated with organizations including Turismo de Portugal, Startup Lisboa, and Instituto Turismo de Cabo Verde.

Additionally, João is the Academic Director for an Executive Master program in AI and Digital Transformation in Tourism, leveraging his expertise to educate future industry leaders. As the Chief Marketing Officer at ITBase, he leads marketing initiatives to enhance brand visibility and market positioning, executing successful digital marketing campaigns across various platforms.

With a commitment to excellence and a passion for innovation, João continues to drive growth and transformation in the evolving landscape of business and technology.

VIEW MY CHANNEL