Sam Kariuki

Sam is a seasoned sales trainer, consultant, and strategist with over 18 years of experience in transforming sales teams across Kenya, Uganda, and Tanzania. His expertise lies in developing new revenue streams, improving sales performance, and maximizing returns on sales and marketing investments. Through tailored training programs and strategic consultations, he empowers sales professionals to become highly motivated and competent achievers.

Sam has worked with a diverse range of companies, from large enterprises to mid-sized firms, addressing key sales challenges such as underperformance, high turnover, and long sales cycles. His hands-on, results-driven approach focuses on enhancing selling skills, improving team productivity, and designing effective sales management tools and structures.

Beyond consulting and training, Sam is a prolific author and contributor to various business publications, where he shares insights and strategies for sales excellence. His book, The Guy Who Fired His Boss, reflects his belief in entrepreneurial potential and personal success.

Committed to continuous learning and personal growth, Sam strives to inspire and equip sales professionals to reach their fullest potential in the ever-evolving world of sales.