Web and Digital Interface Designers

What does a professional in this career do?

In this job you will...

• Collaborate with management or users to develop e-commerce strategies and to integrate these strategies with Web sites.
• Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of Web development projects.
• Communicate with network personnel or Web site hosting agencies to address hardware or software issues affecting Web sites.
• Conduct user research to determine design requirements and analyze user feedback to improve design quality.
• Confer with management or development teams to prioritize needs, resolve conflicts, develop content criteria, or choose solutions.
• Create searchable indices for Web page content.
• Create Web models or prototypes that include physical, interface, logical, or data models.
• Design, build, or maintain Web sites, using authoring or scripting languages, content creation tools, management tools, and digital media.
• Develop and document style guidelines for Web site content.
• Develop new visual design concepts and modify concepts based on stakeholder feedback.
• Develop or implement procedures for ongoing Web site revision.
• Develop system interaction or sequence diagrams.
• Develop Web site maps, application models, image templates, or page templates that meet project goals, user needs, or industry standards.
• Develop, validate, and document test routines and schedules to ensure that test cases mimic external interfaces and address all browser and device types.
• Direct and execute pre-production activities, such as creating moodboards or storyboards and establishing a project timeline.
• Document technical factors such as server load, bandwidth, database performance, and browser and device types.
• Identify or maintain links to and from other Web sites and check links to ensure proper functioning.
• Identify problems uncovered by testing or customer feedback, and correct problems or refer problems to appropriate personnel for correction.
• Incorporate technical considerations into Web site design plans, such as budgets, equipment, performance requirements, or legal issues including accessibility and privacy.
• Maintain understanding of current Web technologies or programming practices through continuing education, reading, or participation in professional conferences, workshops, or groups.
• Perform or direct Web site updates.
• Perform Web site tests according to planned schedules, or after any Web site or product revision.
• Provide clear, detailed descriptions of Web site specifications, such as product features, activities, software, communication protocols, programming languages, and operating systems software and hardware.
• Register Web sites with search engines to increase Web site traffic.
• Research and apply innovative solutions for product design, visuals, and user experience to meet the needs of individual Web development projects.
• Research, document, rate, or select alternatives for Web architecture or technologies.
• Respond to user email inquiries, or set up automated systems to send responses.
• Select programming languages, design tools, or applications.
• Write and edit technical documentation for digital interface products and designs, such as user manuals, testing protocols, and reports.
• Write supporting code for Web applications or Web sites.