Business Innovation: Prototyping, Markets, Strategy

This course is designed to provide learners with a comprehensive understanding of business innovation. It explores the importance, types, and methods of innovation, and introduces a unique model to identify and seize new venture opportunities.

In Partnership withCoursera
Aug, 2024
1h 10m
Core
Business
1K Students

Course Overview

This course is designed to provide learners with a comprehensive understanding of business innovation. It explores the importance, types, and methods of innovation, and introduces a unique model to identify and seize new venture opportunities. The course delves into the ideation process, discussing how to adapt problems into opportunities, the importance of research, and the dynamics of individual and group ideation. It also covers idea selection and system-wide impact considerations. The course concludes with a detailed discussion on prototyping in business innovation, its essentials, resource management, and the importance of embracing failure. It emphasizes the need for customized approaches and flexibility in the innovation process. By the end of this course, learners will be equipped with the tools to navigate business innovation. They will be able to identify and implement innovative strategies to create and sustain competitive advantages in their businesses. 

Skills you'll gain

Business StrategyCreative SynthesisEvaluative SkillsInnovative DesignPrototyping StrategyStrategic Communication

What you'll learn

  • Analyze the importance and levels of business innovation. 
  • Apply a model to generate opportunities for business improvements.
  • Develop strategies for effective ideation and idea selection. 
  • Implement prototypes strategically while managing resources and embracing failure.

Who Should Attend

A basic understanding of business strategy and entrepreneurship is recommended for this course. Familiarity with product development and innovation management will be beneficial, as the course builds on these foundational concepts. This background knowledge will help participants fully engage with the course material and apply the learned strategies effectively in real-world scenarios.

Prerequisites

  • Basic Understanding of Business Strategy and Entrepreneurship
  • Familiarity with Product Development
  • Knowledge of Innovation Management

This course is designed to be accessible, but basic familiarity with the domain will help you get the most out of the advanced modules.

Curriculum

Explore the comprehensive, hands-on curriculum designed to build your expertise step by step.

Meet your instructors

Frequently Asked Questions

How much do the courses at Starweaver cost?

We offer flexible payment options to make learning accessible for everyone. With our Pay-As-You-Go plan, you can pay for each course individually. Alternatively, our Subscription-Based plan provides you with unlimited access to all courses for a monthly or yearly fee.

Do you offer any certifications upon completion of a course at Starweaver?

Yes, we do offer a certification upon completion of our course to showcase your newly acquired skills and expertise.

Does Starweaver offer any free courses or trials?

No, we don't offer any free courses, but we do offer 5-day trial only on our subscriptions-based plans.

Are Starweaver's courses designed for beginners or advanced students?

Our course is designed with three levels to cater to your learning needs - Core, Intermediate, and Advanced. You can choose the level that best suits your knowledge and skillset to enhance your learning experience.

What payment options are available for Starweaver courses?

We accept various payment methods such as major credit cards, PayPal, wire transfer, and company purchase orders. For more information related to payments contact customer support.

Do you offer refunds?

Yes, we do offer a 100% refund guarantee for our courses within a specified time frame. If you are not satisfied with the course, contact our customer support team to request a refund with your order details. Some restrictions may apply.

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